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It is impossible to control another person’s motivation. But much of the instructor’s job involves stimulating learner motivation, and learning environments should ideally be designed toward this goal. Motivational Design for Learning and Performance introduces readers to the core concepts of motivation and motivational design and applies this knowledge to the design process in a systematic step-by-step format.
The ARCS model―theoretically robust, rooted in best practices, and adaptable to a variety of practical uses―forms the basis of this problem-solving approach. Separate chapters cover each component of the model―attention, relevance, confidence, and satisfaction―and offer strategies for promoting each one in learners. From there, the motivational design process is explained in detail, supplemented by real-world examples and ready-to-use worksheets. The methods are applied to traditional and alternative settings, including gifted classes, elementary grades, self-directed learning, and corporate training. And the book is geared toward the non-specialist reader, making it accessible to those without a psychology or teaching background.
Product details
- Publisher : Springer; 2010th edition (May 25, 2010)
- Language : English
- Paperback : 364 pages
- ISBN-10 : 1441965793
- ISBN-13 : 978-1441965790
- Item Weight : 2.58 pounds
- Dimensions : 6.1 x 0.86 x 9.25 inches
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